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& Nbsp; & nbsp; & nbsp; (Newsweek August 30, 2005 report) Today, in the world's top three sporting goods market is Nike, Adidas and Reebok. But next year, Adidas and Reebok merger after the companies realized that this pattern will change - Adidas will be further reduced with the International Shoe "boss" gap Nike, on the international market is expected to keep pace with Nike, but some industry insiders but cautiously optimistic. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; more like a combination & nbsp; & nbsp; & nbsp; & nbsp; Now, in the world's sporting goods market, the top three are Nike, Adidas and Reebok. But starting next year, this ranking could change. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; because headquartered in Germany, North Bavaria Adidas recently announced that it will be $ 3.8 billion (including net cash $ 84 million) to acquire all the shares of Reebok. The two companies after the merger early next year, the new company's annual revenue will reach $ 12.3 billion, close to Nike's 2004-2005 annual $ 13.7 billion; and its share in the global sporting goods market will reach 20 percent, Nike hot pursuit 1/3 share of Nike will create a strong challenge. & Nbsp; & nbsp; & nbsp; & nbsp; Adidas and Reebok previously although there is competition, but its products have their own characteristics, the market is not entirely coincide. Adidas product's strengths lie in the excellent professional performance, a dedicated basketball shoes, football shoes, target the athlete; a air jordan 11 space jam for sale nd Reebok products is characterized by a novel fashion, for the average person fitness services, targeted consumer group is women, young and general consumers. The combined company will be able to expand its market share well, especially in the small share of Adidas before US market. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; In addition, other sporting goods companies, such as Reebok's golf equipment, clothing and Adidas ski equipment, clothing, also can make the new company to become the world's sporting goods market more powerful. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; The reason that the merger because Reebok will continue to retain their own brands, the production of the brand's headquarters remain in Canton, Massachusetts, or the original Reebok The CEO Paul? law Emmen management. Adidas also pledged to Reebok's 9100 employees without massive layoffs. So, this acquisition is not entirely swallow Reebok, Adidas, but two of the powerful combination. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; In this regard, Adidas chairman and CEO Hainer said: "This decision for our company is a strategic milestone because only two companies were previously in. European or American market impact, and the new company across two continents, there are more extensive sales network in the world has an impact that's one plus one is greater than the effect of "& nbsp;.. & nbsp; & nbsp; & nbsp; & nbsp; have Analysts believe that the success of such acquisitions, Adidas will further narrow the gap with th Retro jordans for sale e international shoe giant Nike, the international market is expected to keep pace with Nike. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; traditional areas of strength Adidas is football. In recent years, Nike constantly trying to infiltrate into the field. Nike executives have said the company's current football products sales reached 10 & nbsp; million US dollars, English Premier League club Manchester United, Arsenal have also signed a cooperation agreement with Nike. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; joining Reebok, Adidas might be able to help achieve a breakthrough in the Nike basketball fields. Currently, Reebok and Yao Ming, Allen Iverson and other NBA stars to sign a contract; while Nike's NBA stars will include star LeBron James, Carmelo Anthony and others?. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; target is the North American market & nbsp; & nbsp; & nbsp; & nbsp; Obviously, Adidas hopes Reebok help it expand market share in the US athletic footwear and apparel market, to propose stronger than ever much to Nike The challenge - especially in the home of Nike, which accounts for about half of global sales of such products in the North American market. ? & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Adidas CEO Herbert Hainer said: "We will expand the geographic scope of the market, espec cheap air jordans ially in North America, we will create a shoe for a broader consumer groups. Clothing and sporting goods "& nbsp; & nbsp; & nbsp; & nbsp; through the acquisition of Reebok, Adidas's share of the US athletic footwear market will increase to 20%. Nike is still the US athletic shoe market "leader", last year's sales reached $ 907 million, is sitting on half of the US athletic footwear market. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Adidas and Reebok merger will significantly narrow the gap with Nike in the US market share. According to the International Sporting Goods Manufacturers Association statistics, in 2004, Nike share of the US athletic footwear market is about 36%, while Adidas and Reebok, respectively, 8.9% and 12.2%, respectively, after simple addition of market share the rate will rise to 21.1%, not to mention the new company after the merger is expected to be able to average revenue growth of 10%, lower expenses cost $ 150 million per year. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; at the same time, analysts believe the combined company at the time of the negotiations and the retailer will have a greater persuasive, able to secure more and better shelf space; the signing of the endorsement with a star When the contract, will also be in a more favorable position; in addition, can get more advertising discounts from the media. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp;? Harvard Business School sports marketing professor Stephen Glaser said the two companies merge not only expa jordans on sale mens nded the scale, but also on the geographical distribution can produce complementary effects, is also true in the distribution channels. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; After obtaining Reebok, Adidas's sales in the US market will be last year's 19 & nbsp; twice billion dollars, while Reebok sales in the US market will reach 16 billion. & Nbsp; targeting the Beijing Olympics & nbsp; & nbsp; & nbsp; & nbsp; the United States for the acquisition of Reebok's plan, Adidas executives also expressed the hope that through the acquisition delay Nike's global expansion strategy. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; the current situation is that Nike has won the Chinese sports delegation to accept the award of equipment in the Asian Games qualification, and from year to play in 2008 became a partner of the Chinese Swimming Association . Accordingly, Nike will provide full equipment, financial support and other services to the Chinese Swimming Association. Chinese national swimming team, the Chinese synchronized swimming team, China's water polo team will be Nike's support and service objects. In this year's World Swimming Championships, the Asian Swimming Championships, World Championships and other competitions in synchronized swimming, Nike's high-tech fast swimsuit will also debut international swimming. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; and in January this year, Adidas has announced the 2008 Beijing Olympic Games, a strategic partner, and intends to set up China Limited Cheap jordans online air jordan 11 blackout for sale . & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; This is a world competition in the sporting goods industry. As 2008 draws near, when China is likely to overtake the US and become the largest sporting goods consumer market, big brand thing will grab the runway inevitably occur. Therefore, Adidas CEO Herbert? Heiner announced in 2005 after the Chinese as "the second largest market after the United States," after everything is changing. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; For adidas, the 2008 Beijing Olympic Games is a great opportunity to cut. In China, in Asia, Adidas's marketing strategy is to work closely with world-class sporting events, signed an endorsement deal with the gold medal team and gold medalists, mutual pull of the brand. In fact, for the sporting goods company, the Olympics, the World Cup, NBA, gold medalists were a huge influence and reputable way endorsement, which itself is the best form of publicity. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; As Heiner said, the Olympic Games is the world's largest and most exciting sporting event, it will provide a unique platform for Adidas, and then in China and throughout Asia to establish Adidas brand image Adidas to expand sales in the Chinese market through the Olympic Games. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; 2004 Adidas's sales in China was 100 million euros, while four years later the sales target is 2 billion euros. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Now Adidas positive to China as the focus of future developme jordan 3 katrina 2018 nt and catch up with Nike. The current survey shows that in China, 53% of people believe that Nike's brand most "cool", ranked first. But Adidas also has 38% approval rate, plus 15% of Reebok, will be able to approach or exceed the Nike after the merger. And after the merger Adidas Reebok, Reebok spokesperson Yao Ming will be the new company's spokesperson. Therefore, Nike may soon feel Adidas in China a threat. & Nbsp; & nbsp; & nbsp; & nbsp; Analysis & nbsp; three major problems facing M & nbsp; & nbsp; & nbsp; & nbsp; Adidas acquisition of Reebok in the industry called the joint between another giant model. A sporting goods business for many years in charge of the agency Joseph & nbsp; M.Grimaldi who appreciates the attitude of the transaction. He believes that the acquisition of Reebok, Adidas can make the opportunity to really shake Nike's leadership. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; However, with M & A activity has ended, some of the inherent problems of cooperation itself will emerge. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; The first is the management integration problem. Joachimsthaler analysts believe that these issues include Adidas itself must learn how to effectively manage a global business and how the company's traditional business of the American Road and the old-fashioned way they operate perfectly unified Europe. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; two had each have a complete management system, marketing style giant merger through the capital, destin jordan retro 14 white/fuchsia blast/black ed to face institutional consolidation, business philosophy reunification process, and this process often takes several years The time for internal digestion. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; if the parties can not be inherently present the antithesis to be broken, the integration of the surface does not embody the fundamental interests of the appeal, then we can not say the deal has achieved the ultimate success, the future of the Commonwealth can not assertion. It remains to be time and proper handling mechanism to resolve. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Also, how to manage itself has a very different Adidas and Reebok brand product line is a thorny problem. "Let us look at the historical record, Adidas's performance in this regard has not been very satisfactory." & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Joachimsthaler said Adidas in May announced its withdrawal from the ski goods market, sold Salamon ski equipment brand. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; In addition, how can we control the footwear and apparel retail business of large chains - such as Foot & nbsp; Locher companies raise Adidas and Reebok merger brand sales, for the transaction the ultimate success is critical. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; secondly, the merger is successful, the two companies can effectively different corporate culture integration is also crucial. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; headquarters in the German town of Adidas, has been its excellent marketing buy cheap jordans online performance and rich sports culture is known, its products have been very in the athletics stadium and tennis competitions large market share. The Reebok although an English background, but it is a distinctive American company, in the young minds of consumers to establish a strong brand image, and with the famous Hip-Hop & nbsp; singer Desk & nbsp; Jay-Z and Nelly The endorsement of cooperation, and promote its fashion sports footwear selling. Many people are still on the Reebok in the 1980s reached its heyday obsession, its most popular aerobic sneakers has swept the globe. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; New York, Footwear & nbsp; News newspaper editorial director Michael & nbsp; Atmore think, Adidas and Reebok's ability to integrate the corporate culture will play an important role in the future development. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Atmore, said: "Who can not after purchasing another company, immediately coordinate cultural differences." He said, "We should wait and see changes in the situation, take a look at two companies is how smoothly . combined if it is smart enough, Adidas and Reebok can learn from each other with their respective advantages "& nbsp;. & nbsp; & nbsp; & nbsp; & nbsp; The last question is complementary brands. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; In general, the brand consolidation, if the two brands a high-end brand, a low-end brand, then this complementarity is basically the result of co-branding is to get more successful mark jordans on sale online et performance. But the collaboration between Adidas and Reebok is not the case - it is the industry's leading brands, sales channels are very similar, the target consumer group is basically the same, or even mention the issue of complementarity. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; merge only appearance, it is a shell, and the end product is the real essence, is the core. Nike reason for the rapid development and has achieved a leading position in the last 30 years, have to say that the quality of its products as well as products containing more close to consumer concept of fashion trends. & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; Adidas and Reebok had although occupy part of the professional market, now intent by merging achieve open markets and expand consumer groups, the increase in brand management kind of purpose, will risked "a poor imitation like a dog, "risks may practice as a grotesque, we lost a loyal customer base," throw good money after bad. " & Nbsp; & nbsp; & nbsp; & nbsp; & nbsp; of course, this is the worst outcome.[Chinese shoes Network - Brand Dynamics] Following Nike, Adidas is the world's second largest manufacturer of sports shoes and apparel, at present, in the face of the debt crisis in the EU region, Adidas remained "indifferent." "We almost did not feel any impact, but also developed very well." Herbert Hainer, president cited released Tuesday said at the time, "Der Spiegel" and "Nande Times" interview, he adds, "Since we The product appears after s cheap foamposites o many countries we have a good idea of ??consumers in the purchase of some unexpected situation at some point they will come around. " Hainer cited last month as saying Adidas expects its revenues and profits will grow more in the next year, despite the debt crisis in the EU area. In November where the group has a ready sales prospects for 2011 in the emerging markets, strong demand for sports programs. (Chinese shoes Network - the most professional and authoritative Footwear News)Date: 2015-9-5 fan commissioning editor: HD: second generation UA Curry Two boots Curitiba officially released Under Armour recently officially released Stephen - Curitiba, second generation Curry Two signature boots, the library will also open China line trip, will have to visit Beijing, Chongqing and Shanghai. With China, the first color matching of Curry Two will also be the first to be sold in China in September 6th. The global market time is October 24th.The Lunalon and Air Max mitigation technologies developed by Nike can be said to drive the Sneaker world, but at some point some of the relatively primitive technology and shoes do not look bad. Like this Nike Air Vortex VNTG is one of them, this time again in the market, I believe it will attract retro fans love. The shoes are now on sale at Nicekicks for just $85. Air Jordan Motorsports visual feast in 2009 set today for everyone specially brewed has been placed in front of us. All the signs indicate that this prestigious shoes are not available for sale, only available to AJ Motorsports motorcycle team players and their friends and family, however, to meet this need to have you at Xueben, spending billions of dollars to resolve and pride.sperry-top-sider-seamate-two-tone-pack-1.jpg (70.96 KB, download number: 0) download attachments saved to the album 2010-3-22 08:48 upload was founded in 1935 from the United States sailing shoes brand Paul Sperry, once again released this time "seamate" double color sailing shoes, including red, blue, yellow and white collocation combination, looks pretty with spring atmosphere, but also very casual atmosphere. sperry-top-sider-seamate-two-tone-pack-2.jpg (71.86 KB, download number: 0) download attachments saved to the album 2010-3-22 08:48 upload sperry-top-sider-seamate-two-tone-pack-3.jpg (75.32 KB, download number: 0) download attachments saved to the album 2010-3-22 08:48 upload sperry-top-sider-seamate-two-tone-pack-4.jpg (73.88 KB, download number: 0) download attachments saved to the album 2010-3-22 08:48 upload mizuno-starstream-5-1.jpg (81.21 KB, download number: 0) download attachments saved to the album 2010-2-22 17:47 upload mizuno-starstream-5-2.jpg (103.67 KB, download number: 0) download attachments saved to the album 2010-2-22 17:47 upload mizuno-starstream-5-3.jpg (118.48 KB, download number: 0) download attachments saved to the album 2010-2-22 17:47 upload mizuno-starstream-5-4.jpg (108.03 KB, download number: 0) download attachments saved to the album 2010-2-22 17:47 uploadBeauty & Youth x New Balance 2013-12-08 22:47:15 1700 exposure to the Japanese clothing brand Beauty & Youth recently teamed up to now in the limelight of the sports brand New Balance, jointly launched a "Navy" shoe. The Beauty & Youth chose a more popular type of shoes New Balance 1700, as the name suggests, this shoe with "Navy" blue color, details with khaki, retro strong taste. But also on the shoe designers around the world hidden but beautiful spot, signs spelling out the words of Youth, Beauty & innovative. It is learnt that this Beauty & Youth x New Balance 1700 will be officially released in January next year. technology snake "Snakeskin" officially on sale 2016-10-10 16:06:01 our understanding of Puma Disc Blaze technology has swept the world in 1992, is the first pair of no shoe running shoes, wearing only after rotating Disc turntable hidden line can tighten the vamp, so as to achieve the maximum adjustment degree of fit and comfort purposes. Now Puma will this technology is suitable for all kinds of shoes, snakeskin texture vamp this offering collocation toe suede, whole looks low-key luxury. At present, the shoes are now on sale, interested friends may wish to pay attention to. Jordan Air 12 "Blue French" to adjust the time of the return of the overseas to make people really feel the mind, is the Brand Jordan for the first time in 2004 after the sale is very nervous? The answer, of course, is not the way, this is actually a Nike effective propaganda tactics. Recently the United States famous sports brand retailer Champs issued a notice, will be in April 9, 2016 in its major stores and websites for sale, in addition to the sale of other related products. specific details are as follows: accessories Retro Jordan 12 Sleeve Pocket Top Short - $44.99Dunk From Above Tee Jordan - $39.99Retro Jordan 12 Greatest Tee The $34.99Retro Jordan 12 $59.99- ShortsRetro Jordan 12 Socks $15.99- CrewRetro Jordan 12 Hat $39.99- Bucketshoes Retro Jordan 12 - $190Horizon $149.99- JordanEclipse $109.99- Jordansource: solecollectorThe day before the Nike Free Inneva Woven launched a new color series, the designer to match the summer wearing a dazzling pure color rendering, blue and orange respectively with water colors, weaving technology with our upper Free weapon bottom, let it full of good trend of breath, it is reported that the first series of shoes now in Europe the sale, recently will be airborne in North America, China is no news, love friends may wish to continue to focus down. real exposure Air Jordan 7 is not commercially available samples of 2013-12-08 23:21:19 on the Internet recently exposed a never exposed Air Jordan 7 samples, with a full color suede uppers, texture, brown and purple collocation and let this pair of Air Jordan 7 is even more out of the ordinary, unfortunately, this excellent texture Air Jordan 7 only relatives limit shoes, we can only appreciate picture.


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